![]() Dararan Biyori - Rilakkuma Seikatsu 2 (Aki Kondo, November 2004).Rilakkuma Seikatsu - Daradara Mainichi no Susume (Aki Kondo, March 2004).As of March 2020, character merchandise has generated a total of $10 billion in retail sales revenue across Asia. In May 2010, Rilakkuma ranked as the fifth most popular character in Japan in a survey of the Character Databank. Initial sales for the Rilakkuma product line were low but slowly picked up popularity in 2004, with Rilakkuma breaking the stereotype of cute characters needing to be energetic. San-X has announced on its Japanese website that Rilakkuma's Theme Park Adventure will be released worldwide exclusively on Netflix on August 25, 2022. In October 2020, it was announced another stop-motion series Rilakkuma's Theme Park Adventure will be released on Netflix. It is directed by Masahito Kobayashi and written by Naoko Ogigami, with Mikako Tabe voicing Kaoru in Japanese and Lana Condor voicing Kaoru in English. Ī stop motion animated series called Rilakkuma and Kaoru began streaming on Netflix on April 19, 2019. In September 2018, a second pop-up shop opened at the New York City's Times Square. In September 2017 San-X opened its first temporary pop-up Rilakkuma shop in Florida, US. Marketing and distribution Īlong with stationery and product lines, Rilakkuma has collaborated with multiple organizations, brands, and character cafes. Chairoikoguma has defined fangs when its mouth is opened, as well as bear-shaped honey patches on its feet and rear. Korilakkuma finds it one day in the forest and befriends it, bringing it to meet Rilakkuma and Kiiroitori. "Brown little bear") is a brown honey bear introduced in 2016. Chairoikoguma Ĭhairoikoguma ( チャイロイコグマ, lit. He can leave his cage at any time and takes care of both Rilakkuma and Korilakkuma. "Yellow bird") is Kaoru's pet yellow bird introduced in Rilakkuma Seikatsu in 2003. She has a mischievous personality and loves pranks. ![]() It has a red button on its chest and does not appear to be a real bear. Like Rilakkuma, she appeared in Kaoru's apartment one day and was named by Kiiroitori. "Little relaxing bear") is a white bear introduced in Rilakkuma Seikatsu in 2003. It is accompanied by other creatures in the series, who also have their own character lines. The zipper on his back reveals that his appearance is a costume, and his true form is unknown. In Rilakkuma Seikatsu, which describes his origin story, He appears one day in the apartment of a female office worker named Kaoru, who only appears as a silhouette. Rilakkuma was launched in 2003 and first seen in San-X's four-panel comic series titled Rilakkuma Seikatsu. San-X initially found Rilakkuma too gangly and had preferred characters with small hands. This inspired her to create Rilakkuma, with his name a portmanteau of the words "relax" ( リラックス, rirakkusu) and "bear" ( 熊, kuma) Rilakkuma was designed with a slightly sloppy posture because Kondo found it amusing, believing that he should look "cute", yet "out of place." Kondo had also designed Rilakkuma with a zipper on his back, which became one of his quirks. After watching a TV show about dogs at the height of the pet boom in Japan, Kondo not only wanted a pet dog, but also envied dogs' lives, as she was busy with work and hoped to relax more. At the time, San-X ordered staff members to create one character per month. San-X employee Aki Kondo had previously created characters such as Amagurichan and Mikanbouya. Along with picture books and comics, a stop-motion animation series titled Rilakkuma and Kaoru was broadcast in 2019. After the character's debut in 2003, Rilakkuma has been featured on stationery and merchandise created by San-X, as well as multiple collaboration cafès. Rilakkuma’s favorite food is special sweets from local rice dumpling store and Rilakkuma’s weakness is summer season.Rilakkuma ( リラックマ, Rirakkuma) is a fictional bear character produced by the Japanese company San-X and created by Aki Kondo. ![]() Even now without plans, this costume hangs out at her place and disturbs her by not doing anything everyday but gives her some life advice occasionally. This bear costume, known as Rilakkuma came out of nowhere and visited Kaoru’s house one day. ![]()
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